5 Steps to Banner Design Success

With the advent of digital printing, what you can do with vinyl banners has greatly expanded. No longer are you locked into text only phrases like "For Sale" or "Grand Opening." Now, anything you can imagine, you can put on a banner.

Just what makes a good banner? There are five key elements that go into the overall design of a banner.

1. Material
2. Size
3. Fonts
4. Contrast
5. Graphics

Part 1 -- Material

Banner material falls into one of three (3) general categories; lightweight, standard and heavyweight. Lightweight banners are generally 10 ounces and are great for indoors and short-term outdoor use. These are great for birthday parties, office celebrations and the like. This banner will not be outdoor durable over any length of time.

Standard weight banners are generally around 13 ounces and are perfect for outdoors. They also work really well indoors if you want to reuse them from season to season. For example, if you have an annual spring sale, this weight of banner can be used for many years and will look as good for your 5th annual sale as it did during the first one.

Heavyweight banner is 17 ounce and above. This is really only needed for extreme outdoor conditions and is generally not need for any other purpose. Be wary of a banner printer pushing this weight on you for a normal banner application.

Part 2 -- Size

Bigger is not always better in the world of banners. The size of your banner must be appropriate for the viewing distance and the place it will be installed. We have all seen very tiny banners on the side of a large building that is totally unreadable unless you are standing right next to it. The reverse can be just as bad. Imagine having a 4'x8' banner installed on a 8'x10' wall. A banner should stand out from its surroundings and not be used as wallpaper.

A general rule of thumb is that you need 1" of letter height for each 10' of viewing distance. So if your banner will be viewed from 50' away and you want 3 lines of text, you need 15" just for the lettering not to mention "white space" separating the lines. I use a general rule that you should have the same amount of separation as you have print. In this example, that means a minimum of 30" for a basic banner.

Part 3 -- Fonts

The fonts that you use are critically important. Your font should be readable yet consistent with your brand image. The absolute worst thing you can do is to use a script font and use all capital letters. This is unreadable at any distance. If you want to employ all caps, be sure to use a sans serif font that is clean and readable. Other than that, feel free to be as creative as you want with fonts. There are some amazing ones out there that can greatly enhance your designs.

Part 4 -- Contrast

There are two type of color contrast that we need to look at. The first is font contrast and the second is the contrast between the colors used on the banner and the color of the location the banner will be installed.

black on yellow
white on black
yellow on black
black on white
blue on white
white on blue
blue on yellow

These are really good color combination's to use for your fonts/background colors. You want your words to pop off the page and draw the attention of the reader. Using the right combination's of colors can do just that.

The second, and often overlooked, area of concern is the contrast between the background color of your banner and that of the surface you will be mounting it. What is the point of having a banner that is "brick red" and then mount it against a red brick wall? The banner will completely disappear on the wall. The same goes for a "white" banner on a white wall. Again, no pop. The same contrasts that work for letters work for backgrounds as well.

Part 5 -- Graphics

This is where full color banner printing comes into play and that is the implementation of graphics. Gone are the days of only using text on a banner and here are the days of near photo quality graphics. There are so many resources for full color photos and web 2.0 type clipart that any banner printing company can design you a visually stunning banner. Just remember, if you want to include your own pictures, be sure that they are of sufficient pixels for the size you are printing.

Conclusion

It really is simple for a professional banner printing firm to design you a great looking product. Now that you know what to look for, you can more clearly articulate exactly what you want in a banner.

About The Author:
Michael Pingree has been in the sign industry since 1993. His website at http://oregonbannerprinting.com offers a simple online banner design tool to create professional looking full color vinyl banners quickly and easily from the convenience of your computer. Be sure to check out our options for banner printing and our wide selection of banner displays

Article Source: http://EzineArticles.com/?expert=Michael_Pingree

Find More : Printing Banner , Print Bunting , Inkjet Banner , banner design , professional banner , basic banner , good banner

Renovation Contractor Hiring Tips

Renovation is the process of improving a structure. Two prominent types of renovations are commercial and residential. Before embarking on any renovation, it is good to look at some renovation contractor hiring tips to not only avoid con artists but also get the best contractors. Renovations can involve home modifications like stair glides, handicap modifications for disabled people, basement remodeling and renovation or business premises modifications like office space renovation. Whether one is a professional do-it-by-yourself genius or a homeowner, there comes a time when one needs some professional home building or renovating. The renovations may range from simple home modifications like bathroom renovations and remodeling to complex ones like porch lifts and elevators.

Depending on the complexity of the project at hand, the contractor chosen will be spending some time in or around the renovation premises for familiarization. Preferably the contactor should be local, since they understand the law governing the area on buildings and renovations. For instance for a person living in Toronto, it is advisable to find a Toronto home renovations company for building or renovating purposes. When looking for a renovation contractor to do some building renovations, beware of owner-contactor matchmaking services that advertise the contractor members having been pre-screened, verified or certified with valid licenses. They can be misleading to the owner who can be allured by the false sense of security. One should know for instance, the difference between a certified and a registered contractor.

A registered contractor is registered with the Department of Business and Professional Regulation after accomplishing several competency requirements in some jurisdictions, thus can only work within the certified jurisdiction. When hiring contractors for building or renovating, one is encouraged to check the validity of their insurance, licenses, bonding and other essential credentials. Check out the references provided and enquire on recently accomplished tasks similar to the one at hand. This will give an impression of how the work might be once completed. Get the names of previous clients of the contractor in question contact them for information. It is wise to ask several questions before settling for one. Some of the facts to consider are whether the contractor is open to communication during the whole duration of the project and if the contractor can keep the owner informed on the project’s progress. Others include whether the workers will work promptly and if they clean up the site after each day’s job.

It is also wise to consider if the project will be completed on time and if there will be any unnecessary delays. It is advisable to look for recommendations from previous satisfied customers as well. If possible, one should visit the contractor’s former project to see the way building or renovating work was carried out. In Toronto, Ontario, Mississauga and other parts of Canada, numerous contractor companies perform a wide range of additions and renovations. Generally Toronto home renovations involve painting, cleaning, roofing among a host of other building renovations. There are also Toronto renovation internet sites that provide quotes from various renovation companies.

Rafi Ghanim Michael is owner and writer of videobabylon. Currently, he is writing on Renovation Contractor Toronto and Building renovations Toronto.

Find More : renovation contractor , home renovations , renovation companies , Contractor Renovation , Project Construction , Interior Home Design

Choosing Wedding Entertainment for Your Reception

So you've just got engaged! It's now time for the excitement to begin. You've got a wedding to plan! At this point you've probably got a lot of questions running through your mind. Where do you begin? What questions should I ask vendors? Where am I going to get the money? Wait, how much money are we talking about? On the contrary to what most couples believe, wedding planning can actually be fun. With proper planning and allocated time to complete it you can create your truly unique and exciting Chicago Wedding reception.

When it comes to the entertainment portion of your reception this should be treated with care as with all your other very important wedding details. The entertainment seems to be one of, if not the most important components to a reception. Sure, the food, decorations, and socialization are very important but without entertainment, these events would take on an entirely different personality.

For affairs that are focuses around the entertainment, or at least ones where it is responsible for a major role in the success or failure of the event, some serious considerations must be taken when hiring the right entertainment.

Will you find the right entertainment by hiring the one that answers the phone first or the one that has the lowest price or would you select one just because they live in your hometown? These are actually several things you should consider before selecting your entertainer:

1. Is the entertainer experienced in providing services for your event type? This question can't just be answered in a yes or no question either. You'll want someone who knows the ropes. How much experience do you want your entertainer to have? Consider getting a list of references from previous clients.


2. Who will actually be the entertainer at your event? Often times with larger multi-operational companies you won't actually know who your entertainer is until that night. Is this something you're willing to accept? Always ask this question when shopping for entertainment and make sure it's laid out clear and concise in your contract.


3. What type of equipment do you deserve to have at your event? Imagine not being able to understand announcements or even worse hearing a hiss or buzz during your event. Imagine having part of your beautifully decorated event contain an eyesore of wires and beat up equipment. Another important face is just because an entertainer charges top dollar doesn't always mean they'll bring top dollar equipment to your event. Getting a picture of their setup is a must!


4. What additional services are included other than just playing music? Will you need a master of ceremonies (emcee) at your event, a coordinator, or even someone to interact and participate with your crowd? Is your entertainer willing to step up to the plate and deliver those services? These can be important things to ask before your event. You'd hate to hire an entertainer who can't entertain.


5. Is your entertainer and elegant public speaker? Do they speak in complete sentences without stuttering and using um and uh? Public speaking is said to be one of the number one fears in the United States. If someone isn't good at speaking in person odds are they won't be able to speak in front of your crowd. This is a very important aspect of the entertainer can be over looked.


6. Is backup equipment provided and immediately available? As you know all electronics are man-made and with all man-made products they can fail. So it's important that your entertainer have not only backup equipment but also a backup plan. Ask your entertainer for their backup plan.


7. What happens if the entertainer is ill or otherwise cannot attend your event? These details should be laid out in a written contract form with EVERY service provider. Always lay these things out prior to your event to prevent any situations later on.


8. Is your entertainer insured? Every legitimate business has insurance. This may not seem important upfront, but heaven forbid something were to happen at your event. Are you willing to hire an entertainer without it? Ask your entertainer for his proof of property AND liability insurance.


9. Are there any hidden additional charges or expected necessities from your entertainer? For example, are you required to pay a service charge for stairs at the reception hall? Or are you required to pay for their dinner? Will they need to take smoke breaks? If you're entertainer doesn't cover these issues in their sales pitch perhaps you should ask them.


10. How much input will you be able to give on your music selection? This can also be a very important question when you're shopping for entertainment. Everyone has their own tastes and preferences when it comes to music. Will your entertainer be able to cater to those tastes or will they stick to their own routine. Also does your entertainer offer online music planning?

With so much riding on the success of your event your entertainment should never be over looked. There should be several factors that come into play rather than just price when shopping for your wedding entertainment. Don't ever be afraid to ask questions as the entertainment will have a direct impact on the entire success of your reception.

Stevie Dee works for Operation Getdown DJs. His company provides DJs and lighting for Chicago wedding receptions. Visit the following links for more info about the services we offer. Chicago DJ Blog or Chicagoland DJs

Find More : Entertainer, Entertainment Show , Clown Services , Magician Show , GREAT Entertainers , wedding entertainment