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18 Februari 2010

Copywriter Jobs - Very Challenging and Exciting Jobs

Copywriter jobs that I discuss in this article is limited to copywriters for internet marketers, but that does not mean this job is only for internet marketing, it also applicable for off line business.

A good copywriter can deliver a sales page for certain product with such a compelling and high impact sentences that can result in more sales or in internet marketing is called good conversion rate.

The capabilities of copywriters are vary from one to another that is why copywriter's fee range is very wide, actually you can hire a good copywriters, with fee starting from several hundreds up to more than twenty five thousands dollars.

There are a lot of copywriting courses and seminars, it's a prove that this field of jobs is quite popular. Books about copywriting are also available at so many places, online and off line as well.

For Internet marketers, their sales page is actually their salesman, the better the sales page, the conversion rate will also get better. Conversion can be measure by sales percentage to total visit, or opt-in rate on a squeeze page. If you make a bad sales page, regardless of quality of your product, your chance for being successful is decrease significantly.

For beginner internet marketers, "copycat" strategy for creating a good sales page or squeeze page is very effective. This copycat strategy is a legal way of copying. It means that you look and collect for good and excellent sales pages or squeeze pages from the internet, copy their style with your own sentences and graphics, therefore you will not have plagiarism issue.

Further study on sales psychology and sentences with "hypnotic" ability will give huge advantage. There are a lot of articles on the internet (including inside Ezine articles) about copywriting techniques and also some common mistakes and pitfalls in creating sales letters. Those articles can become your source of reference.

The easiest and the fastest way is by using software. You can use legal software or tools for copywriting, that have already proven step by step ways to create professional sales and squeeze pages, starting from headlines, all the way to the closing statements and also the software enable additional features for users, such as inserting videos into their sales page in minutes. It also provide ready made excellent and compelling sentences. The reliable software must have SEO copywriting ability embed.

This tools can help you create professional sales pages for your product or for others, therefore it will make it much more easier for your copywriter jobs.

Article Source: http://EzineArticles.com/?expert=Andy_Riandi

16 Februari 2010

Legal English Translation Guide

When you're in need of legal English translation, you can find many services out there. Typically, people need such services regarding commercial contracts or various legal documents. But when a language is translated into English legal jargon - this calls for a great amount of skill.

And face it - when it comes to translation of legal terms, you can't do without absolute accuracy, as so much depends on every word and phrase in particular.

When you need to get legal terms translated in English, you can't afford to work with amateurs. In addition, your legal documents are too important to rest in the hands of people with insufficient experience. When you're paying for the legal translation, you deserve specialised services from seasoned professionals who have been doing it for years.

So, turn to an agency or company that indeed understands the fact that contracts, briefs or prenuptial agreements can mean life or death to your business. In the same way, you should choose a company that has a deep-rooted understanding on summonses or litigation documents. A lot of companies may not have substantial experience in evidentiary tapes - so be sure about these things! Your perfectionist attitude will pay you back in the long run.

Another thing you should look into is the GOODWILL of the company. Any legal English translation service company offering you legal assistance (even when it is about a legal translation service) must have some essential professional attributes. The key attributes your legal translator should have are: confidentiality, accuracy and orientation to details and deadlines.

Actually, you should hire a firm or service who specialises in legal translation or legal interpreting - not just general translation services! Another good parameter to judge a legal English translation service is having a look at the background or track records of their CEO. See if he or she has a specialised blog dedicated to a special niche.

Talented translation services almost always have CEOs who have extensive experience in interpreting hundreds (if not thousands) of depositions. Even better, if you're able to find a translation service that specialises particularly in the area you need the translation on.

Areas typically covered -

* Arbitration
* Corporate bylaws
* Estate plan, wills or trusts
* Family commandments
* Immigration regulations
* International rulings
* Insurance laws
* Labor & employment laws
* Legal actions
* Real estate decrees
* Tax laws
* Workers compensation policies

So be sure to buy the best your money can buy!

Article Source: http://EzineArticles.com/?expert=Jessica_O_Houghton

11 Januari 2010

Copywriting Services Today - Top SEO Copywriting Tactics

SEO copywriting is a new functional art form. It appeals to two very different groups and the tactics used need to reflect the demands of both. Good SEO article writing appeals primarily to the web browsing public but only if well written and well targeted to the web browsers search preferences. Furthermore, SEO copywriting needs to grab the readers' attention, engage the customer's thirst for knowledge and deliver satisfactory answers within just 500-600 words per article. A good copywriting services provider should know this, but to stay one step ahead of the game, so should you. SEO article writing is both technical and creative. Here are the steps necessary for really great SEO article writing.

  • First, you identify the topic phrase or keywords used by your target audience. For instance you want to bring 'long-life' bulbs to the buying public. 'Long-life' then becomes the keyword you need to use in several key places throughout your article. But we want to dig a little deeper here...
  • Secondly, in the SEO copywriting process, make a list of words that relate to 'long-life' and 'bulbs'. These words should be ones that ordinary people use all the time to describe them. This is an essential aspect of SEO article writing because these words are those that your potential site visitors will type into the search engines in order to find your website. So how about 'eco', 'compact fluorescent', 'lamps' and 'lighting' etc.
  • Thirdly you should do keyword research. It doesn't take long with the aid of comprehensive research tools such as 'Wordtracker', 'Wordze' and 'Keyword Discovery'. If you like the free options the above programs occasionally offer free trials or try 'Google Keyword Tool'
  • Fourth, write a list of topics you believe would interest your audience. Then choose several and get writing! Consider all the angles you can use that relate to your topic or industry, think about common questions being asked by your audience and answer them in your article, consider providing information that your audience and potential customers would really want to read or would find particularly interesting so as to shed enlightenment and entertainment onto your articles. Typical SEO content should be between 500 and 600 words. More than that, you're wasting your time writing, readers have a short attention span. Review your SEO content and work in naturally those keywords and collocation phrases. Ensure your sentences link together and make sense. Make sure you only use one keyword several times in the article and once in the heading. People used to say 1-3% - The search engines are getting smarter, so simply put the keywords were appropriate. Also use a few synonyms of the keyword in the article. This will also help searches and your audiences find you for related terms.
  • Proof check the article for spelling and grammatical correctness. Most readers who visit your website, drawn by your SEO keywords, will mind bad grammar and spelling. Once you turn the reader off it is impossible to bring them back so make sure it's correct.

Search engines won't know a split infinitive from an anaphoric reference but your site visitors will. So quality content should always take preference over SEO.

Search engine algorithms are the second group of art lovers for your SEO copywriting and when they appreciate your efforts they reward you by pushing your website, content or article higher and possibly on the first page of their search results.

So when the Google spiders come along and scan your article, they are looking for results to put in front of the reader who types "long life bulbs" into the Google home page. What happens then? It works incredibly quickly, searching through millions of Internet sites in seconds looking for very specific matches to the keywords. The more exact the match and the more matches within any one site's text the higher the return ranking will be.

Of course the algorithm is not really an art lover. It can never appreciate the poetry that you pour into your SEO content prose. In fact it appreciates the spaces between your words and each individual letter in equal measure to number of keywords in your text. Fundamentally it loves a good 'keyword dense' piece of text. A minimum of 1-2 in every 100 words should be keywords and a further 1-2 of synonyms if you really want to turn the search engines on.

Article Source: http://EzineArticles.com/?expert=Anton_Stoutjesdijk